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July 2002
Posts: 288
Location: Maine | Originally posted by dark bar:
If you click on Players, then click on Al Di Meola, there's one video of him. Funny, he's not playing an Ovation. Same for this artist too. Luthea Salom |
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Joined:
September 2006
Posts: 10777
Location: Keepin' It Weird in Portland, OR | This listing for a 1778LX has photos of a Celebrity for $2,499!
No "LX" TRC and you can see that the preamp is an OP4BT with a separate door for the battery.
See the little teeny abalone micro-dot fret markers? Screw-cap covers on the bridge?
Hey Kim, John, any of you other MotherShip folks who read this Forum...
There are alot of boo-boos in the new site. |
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February 2005
Posts: 11840
Location: closely held secret | They wanted to retain the spirit and feel of the old site. |
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October 2005
Posts: 5331
Location: Cicero, NY | I don't see the 1537 listed in the guitar archive either. |
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Joined:
October 2005
Posts: 5331
Location: Cicero, NY | The 1537 does come up in a search tho'. |
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January 2009
Posts: 4535
Location: Flahdaw | Originally posted by Old Man Arthur:
Hey Kim, John, any of you other MotherShip folks who read this Forum...
There are alot of boo-boos in the new site. Jeez, I wasn't trying to knock the site....it looks great. My only point was that DiMeola has his own Signature Ovation. Shouldn't a video on the Ovation site have him playing THAT instead of a wood box? |
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October 2005
Posts: 4075
Location: Utah | Site looks great on my Mac :>)
Obviously this new website portends good things to come for our favorite brand. |
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Joined:
August 2009
Posts: 1137
Location: Germany, where delicious wine is growing (Rheinh) | I'm missing the historical charts: date codes, collectors edition specs etc. or has anyone found them?
Bernie |
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May 2008
Posts: 4996
Location: Phoenix AZ | Looks to me that their focus is to break from the past, and concentrate on the future. Probably a good move. Hurts to admit it but their future is the youth of this world, not old farts like me. |
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November 2009
| Originally posted by Mr. Ovation:
Now THAT'S what I call a website, and I've been designing sites for nearly 20 years and I work with one of the best designers in the industry.
Really. Then I would not hire either of you. I just went to the Ovation website after a long absence and was shocked at how stark and sterile it appears.
The website is supposed to entice the reader, to make him want to investigate the product, to want to learn more and finally, how can I get one. What I see looks like an ebay listing with the conspicuous absence of the phrase, "near mint."
If one is familiar with the brand, knows what he wants and is perusing what is available, it'll serve that need. If, however, one is on the fence about Ovations or has no knowledge of the brand, this is not going to make him want one. |
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April 2008
Posts: 2985
Location: Sydney, Australia | I finally looked at it on my Mac over the weekend. Now I see what it's supposed to look like. On my PC at work in both IE and Firefox the formatting is all over the place. |
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Joined:
March 2002
Posts: 15678
Location: SoCal | I'm using Foxfire and it comes up just fine.
71Jasper, I'm curious. How old are you? No games here, but I'm guessing that you're over 40 and maybe over 50. I agree with Gallerinski that the website is directed more towards 35 and under..... |
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Joined:
August 2007
Posts: 1008
Location: Tuscany, Italy | I have vista and using google chrome. So far everything looks fine.
Still have to practice myself with the new website ... you know, thing always change and we have to move on.
However, first impression of the new site was somehow "warm"; but what do I know ...
:confused:  :) |
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November 2009
| Originally posted by moody, p.i.:
71Jasper, I'm curious. How old are you? No games here, but I'm guessing that you're over 40 and maybe over 50. I agree with Gallerinski that the website is directed more towards 35 and under..... Oh yeah, no doubt. And I got my first BS degree in '71 so you know where that puts me demographically. But I'm not about to dye my hair, go to movies about vampires and have sleeves tattooed on my arms so I can fit in. Perhaps they are targeting the youth market. My point is simply that Ovation is not going to lure my disposable income with that website. |
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March 2005
Posts: 12759
Location: Boise, Idaho | Either you were a child prodigy or it's good to see someone older than me other than at his funeral. It's nice if you have hair you could dye if you chose to. The big spenders are all young these days, so that's where the advertising is directed. I just bought a brown car and some youngster (soon to be 40) told me brown cars are for old people. I assume these people borrow the money they spend so freely or get it from their parents, but they sure seem to keep the economy going. Marketing has to cater to them primarily. Guys like Al will still talk to guys like me on the phone and answer questions about what is available. |
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December 2008
Posts: 1455
Location: Texas | Originally posted by Weaser P:
The 1537 does come up in a search tho'. 2080 doesn't tho' |
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August 2007
Posts: 494
Location: Location Location Location | I assume these people borrow the money they spend so freely or get it from their parents, but they sure seem to keep the economy going. It's funny that the over 50 crowd has the most disposable income, but the marketing folks at Ovation have cleverly summised that they 'dispose' of it through their under 35 kids.
I found it a bit difficult to maneuver around the new website, but I suppose it's just that I'm used to the old one, that, and a few kinks here and there. Took me a while to get used to DOS too. |
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Joined:
September 2006
Posts: 10777
Location: Keepin' It Weird in Portland, OR | I just realized how impoverished I was as a child...
These companies all market to children.
When I was a kid I was lucky if I had a bicycle.
My second bicycle cost $6 at the Thrift Store.
Nowadays a child is neglected if he/she doesn't have a cell phone.
These poor kids need to be able to get online to research their homework.
And if they don't have a laptop they cannot attend school cuz the Books are on the laptop.
But now the Guitar industry is driven by the whims of 8 to 14 year-old children.
(Man, I'm starting to sound like my Grandfather! :rolleyes: ) |
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Joined:
May 2006
Posts: 4233
Location: Steeler Nation, Hudson Valley Contingent | Originally posted by Old Man Arthur:
Man, I'm starting to sound like my Grandfather! :rolleyes: Weird, I'm starting to sound like your grandfather too.  |
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August 2002
Posts: 8307
Location: Tennessee | It's not age, it's a mind set. |
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Joined:
September 2006
Posts: 10777
Location: Keepin' It Weird in Portland, OR | Oh! That's Cool. I still think like a teenager.
And it my dreams I have all my hair and all my teeth and my beard is still red. |
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May 2009
Posts: 1433
Location: Right now? | I like some of it; not all of it. I am presuming it's a work in progress. It would also be nice to have a user/owner area where people could post reviews, photos of their gits, etc. I am in the minority here, but I kind of liked the old site. Besides, if I want REAL information, I go to Jerome's site ...
;)
Willa |
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Joined:
May 2009
Posts: 364
Location: Bellevue, Washington | Originally posted by WillaMuse:
I like some of it; not all of it. I am presuming it's a work in progress. It would also be nice to have a user/owner area where people could post reviews, photos of their gits, etc. I am in the minority here, but I kind of liked the old site. Besides, if I want REAL information, I go to Jerome's site ... +1 to that! I agree with Willa, I liked the old site much better but I have to think this is a work in progress as many things are incorrect and even more are just plain not there! |
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December 2001
Posts: 7237
Location: The Great Pacific Northwest | Just some perspective.. there are essentially three kinds of websites. Marketing, Information, and Sales. While there is some cross-over, such as a Marketing or Information site that sells stuff, sites fall into one of these three categories and that's it.
Regardless of intention, which I have no knowledge of, the previous site was an Information site and the new one seems to be a Marketing site.
The previous site had some aspects of Marketing, but it was an Information site. This new site has some information/historic stuff, but it's focused on marketing.
It makes perfect sense when you think about it that some people who go to the new site looking for information, aren't going to find it. They are going to focus on what they are selling NOW, who's playing them NOW. Someday I assume their may be more historic info, and research info, but that's not the focus of the site.
Again, what "their" vision is may be totally different, but as a developer, it looks like they made a paradigm shift. Information was nice, but now they are looking at Marketing (e.g. Selling) which I think is much better. You want information, Dave, Al, Jerome and Myself have spent years collecting the information, and if you use Google or the Custom Google Search here, you'll find all the info you need, much more than Ovation/Fender could ever afford to provide.
You want to find out what the latest news on the latest models currently available and whose playing them, and where to buy them, that's what OvationGuitars.com is for.
Just my 2 pence.. your mileage may vary. |
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May 2009
Posts: 1433
Location: Right now? | I agree, BUT if all things were perfect, the viewer of the website looking for information just might decide, upon perusing the completely hypothetical 'perfect website", to return to that website, having learned something and ultimately end up buying a guitar based on that newly discovered information. I don't know about everyone, but I research the hell out of everything I buy.
I think both aspects are important ~ marketing and information, not to mention owners input! You are right, people can go and find information by surfing the web, but not all Joe Blow's are computer savvy and the first place those types are going to look at is the 'official' site.
To me, the new site is like visiting Sam Ash or something ... I'm not sure what it's missing, besides the obvious things that others have mentioned, but as the lay person checking the new 'place' out, I know what I like, and I'm not liking it.
I also don't like how, if you search out a particular archived guitar, you get sent to a page with a goofy guy banging on a guitar saying "OOops", but doesn't really direct you anywhere else.
If they are planning on adding/finishing the site, they sure are taking their time about it. They should leave parts of the old site up, or links to it, until they are finished, because not everyone knows about Jerome's site, haha.
Again, either way, I understand perfectly what you're saying, Miles ... just my two cents ... and I'm a pretty big fan of Ovations and Adamas guitars in case no one noticed ...
;)
Willa |
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New Ovation Homepage....
