|
|
Joined:
June 2002
Posts: 6202
Location: Phoenix AZ | Steve, I read GP and AG every month as as far as I know they always have an ad or two in each issue. Sometimes full page. Advertising rates like this are high. Still don't know why they run the Q add. Dave |
|
| |
|
Joined:
March 2002
Posts: 14842
Location: NJ | I've been sseing a lot of full-page ads for the "Batman-Backs", but only saw that small "Q" ad . . . and that was some time ago . . . |
|
| |
|
Joined:
March 2005
Posts: 417
Location: Cicero, NY | No question that rates for those mags are high but you get a very focused audience for your buck too. It's not like it's a Pennysaver. Having spent about the last 15 years in the adv biz has taught me that hitting your core demo without a lot of overspill is tought to do but critical at the same time. Personally, I think they could goose up the exposure a little.
And, if they're looking for an agency to accomplish that, I could definitely help out there too...(hint...hint :D ) |
|
| |
|
Joined:
April 2003
Posts: 2503
Location: Fayetteville, NC | Weaser,
They really should take you up on your offer.
The more they place their ads in fron of a focused audience the better off in along run they'll be.I'm with you all the way. |
|
| |
|
Joined:
July 2003
Posts: 1922
Location: Canton (Detroit), MI | All they need to do is fill the dealers with 2005 Collectors, LXs and Al DiMeolas and they won't NEED to advertise......(with sales going like they are, they hardly do now)
Roger |
|
| |
|
Joined:
November 2002
Posts: 35
Location: Reading, PA | I'm not sure respect is an issue. It seems as if we are in a perfect environment for an Ovation. Innovative technology is cool especially when blended with traditional values. I think The biggest problem for Ovation is in the perfection of sound and quality. These guitars are too good to be true. This guitar has always been ahead of it's time. It's a Buckminster Fuller kind of guitar, perfect from the start. |
|
| |
|
Joined:
April 2003
Posts: 2503
Location: Fayetteville, NC | I agree. I guess i really forgot to add that I do respect Ovation. I would just really like to see more perople discover the wonderful instrument too. |
|
| |
|
Joined:
March 2005
Posts: 417
Location: Cicero, NY | I really don't think there's a respect issue here either. Great guitar - unmatched sound and playability at the price; played by many very well respected players; unique, but not a "specialty" guitar; IMHO, Ovations' brand is well cemented in the public eye. To me, it's much more an exposure issue. We just need a few more people out there saying "I love my O - just try one, man..." when the conversation comes around and the others are saying "Martin, Taylor, Larrivee, yada, yada, yada...".
As always, just one guys opinion... |
|
| |
how can ovation get more respect?
