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Joined:
January 2006
Posts: 5881
Location: Colorado Rocky Mountains | Several local concert venues are now using what they call a "demand" ticket pricing structure. It works like this. Ticket prices are posted at the time of initial offering with a caveat something to the effect of "subject to change based on demand". As ticket availability goes down, the price of the remaining tickets goes up, meaning that as demand goes up, so go the prices. For example, tickets are almost sold out for the Beatles concert we're doing this weekend. The worst seats in the house, normally $8 to $15 (half that with insider discounts) are now selling at over $100 each and there are no discounts whatsoever. We're advised that many venues at the performing arts complex here in downtown Denver are planning to employ this strategy for their more popular offerings. Maybe its coming to your towns as well. The message . . . concert goers will maximize the bang for their buck by planning well ahead. |
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Joined:
December 2006
Posts: 6268
Location: Florida Central Gulf Coast | Actually I'm surprised this hasn't been more common. Now we'll have scalping at the retail level also...
Thanx for the heads-up! |
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Joined:
May 2008
Posts: 4996
Location: Phoenix AZ | Sounds like a reasonable approach. |
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Joined:
September 2008
Posts: 1281
Location: Ohio | One venue here in Cleveland is charging a venue access fee over top of the concert tickets....10.00 per seat. Like a personal seat license for sporting events...
Steve |
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Joined:
January 2002
Posts: 14127
Location: 6 String Ranch | kinda makes you want to not go...... |
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Joined:
May 2008
Posts: 4996
Location: Phoenix AZ | Originally posted by Beal:
kinda makes you want to not go...... No, you want OTHERS to not want to go so it keeps the prices down for YOU. |
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"Demand" Ticket Pricing Structure - Buy Early!
