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August 2002
Location: Everett, Wa | Was wandering the web and came across this guitar;
http://www.etavonniinstruments.com/
I realize the "tuning" of the body and the carbon fiber is more advanced, but the machined billet frame is arguably the same foundation as the cast (or is it forged?) frame in the UKll.
I believe it just goes to show how forward thinking the Ovation company has been.
Some parts of the industry are only now catching up to them, 30 years later. |
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Joined:
February 2002
Posts: 5750
Location: Scotland | Looks like a great instrument, but it'll bomb. No matter how good it may be, received wisdom for the majority of guitar buyers is that the pinnacle of electric guitar design was a bunch of stuff mass-produced by a largely unskilled workforce in Fullerton or Kalamazoo 50-odd years ago. What's even sillier is that there are custom shops producing "handmade" versions of those cookie-cutter guitars which sell for thousands. Even more if they're made to look old and used. And more still if they look like the personal guitar of some rockstar or other. Cutting-edge technology may well produce amazing guitars, but if they don't look like Eric's or whoever, noone will give a damn. That's part of the reason why people will pay big money for a recreation of a 1930's dreadnought, but think Ovation are a joke. |
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Joined:
December 2001
Posts: 7222
Location: The Great Pacific Northwest | Well put Paul. That's it, in a nutshell. Sad, as it is, but so true. |
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Joined:
January 2002
Posts: 14127
Location: 6 String Ranch | You mean the UK2 won't make it? Don't tell me that yet, I'm not ready for failure..... |
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Joined:
June 2006
Posts: 7307
Location: South of most, North of few | :D |
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Joined:
December 2001
Posts: 7222
Location: The Great Pacific Northwest | While the UKII not being a Fender or Gibson had to do with SOME of it not being as successful as it could have been... I think it's appearance had a bit to do with it too. Not in a bad way, but in a "they did too good of a job" way.
The Etavonni guitar LOOKS like something new and different and there's an immediate "huh??" factor to draw interest.
The UKII just looks like another LP styled WOOD guitar with rail pickups.
Ultimately neither the Etavonni or the UKII will set the world on fire because of the reasons noted above by Paul. However, I don't think anyone is going to pass over an Etavonni cause they think it's just another LP knockoff, and I know several people who did just that with the UKII, myself included initially.
I wonder how successful the VXT would have been without the Internet and all the video clips and such available. |
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Joined:
December 2006
Posts: 6994
Location: Jet City | Originally posted by Mr. Ovation:
...cause they think it's just another LP knockoff, and I know several people who did just that with the UKII, myself included initially.
Blasphemy! Miles, you should relinquish all UKII related instruments to me immediately! |
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Joined:
November 2004
Posts: 4413
| That looks fantastic - but the price is a real popularity killer. But they probably can sell the 25 a year they make, though how that pays the wages of everybody involved escapes me.
They probably build rockets as a sideline. |
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Joined:
January 2002
Posts: 14127
Location: 6 String Ranch | ugly peghead |
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Joined:
September 2006
Posts: 10777
Location: Keepin' It Weird in Portland, OR | You could get a dozen nice sounding guitars for that price! (I did, now that I think about it!) :cool: |
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UKll Revisited?